“Dont leave it too late, the longer you leave it the harder it’ll be.”
19 lblost (13st 5.4lb → 12st 0.4lb)
10.1%of bodyweight
14.5 cmoff the waist
17.5 cmoff waist and hips
11,885steps a day
Where he started
Biggest struggle: "I started to notice what was a little change in weight turn into a big change. I wasn’t tracking calories and going out for drinks every weekend"
How it affected him: "It had me feeling self conscious about my weight."
What he'd tried before: "Going solo", but "Solo didn’t work as I lacked accountability."
Why he started: "I wanted to fully commit this time. Having previously worked with Adam I knew he would help me reach my goals."
Measurements
Waist and hips at their smallest, the rest at their biggest, in cm
Waist101.0 → 86.5-14.5 cm
Hips99.0 → 96.0-3 cm
Chest101.0 → 101.0Held
Shoulders46.0 → 51.0+5 cm
Arm37.0 → 37.0Held
Thigh58.0 → 59.0+1 cm
Calf38.0 → 39.0+1 cm
Strength
Start → best
Leg Press (Dead Stop)120kg x 12 → 170kg x 12+50 kg
RDL's50kg x 12 → 100kg x 10+50 kg
Lat Pull Down Pin Loaded100kg x 9 → 140kg x 6+40 kg
Lat Pulldown (Underhand Grip)35kg x 20 → 59kg x 15+24 kg
Toe Press Machine100kg x 12 → 127kg x 10+27 kg
How he felt
Weekly check-in scores out of 5
Energy
Start 3.5/5
Best 4.19/5
1 · No energy5 · Full of energy
Hunger
Start 1.93/5
Best 1.11/5
1 · Not hungry5 · Starving
His wins
Every win is tagged with where it came from.
Scale wins
2.2 lb down in his first full week whatsapp · 29 Apr 2026
"Making weight" check-in · 24 May 2026
"Reached my targeted weight and even less" check-in · 20 Jun 2026
Hit his lowest weight of 168.4 lb, down from 187.4 lb check-in log · 10 Jul 2026
"I started to notice change about 3 weeks in when waist measurement began to drop." testimonial · 16 Jul 2026
Non-scale wins
"Starting to see some good definition in the abs" whatsapp · 4 Jun 2026
"I’m proud when looking into the mirror and seeing some definition on abs" check-in · 5 Jun 2026
"Came 6th in a half marathon" check-in · 17 May 2026
"Getting a PB in my half marathon" check-in · 14 Jun 2026
Changed his routine to train in the mornings before work testimonial · 16 Jul 2026
Training wins
Leg press (dead stop) 120 → 170 kg for 12 training log
RDL 50 → 100 kg training log
Lat pulldown 100 → 140 kg training log
"Got all my cardio done" check-in · 31 May 2026
Adam "even making his own videos to make sure I get hit my exercises properly" testimonial · 16 Jul 2026
Mindset wins
"Being able to meal prep" check-in · 25 Apr 2026
"Will power of not drinking alcohol" check-in · 2 May 2026
"Being able to calorie bank" check-in · 3 Jul 2026
His first win: "When I tracked my calories accurately and stayed off the beer for 3 weeks knowing I was faithful to Adam." testimonial · 16 Jul 2026
Kept losing through a half marathon, travel, golf trips and nights out check-in log
Real messages
Exactly as sent on WhatsApp.
D.L. · 2024-04-26Gym going well this week and last was 87kg I think down to 84kg. Yeah that suits me was 83.5 dismorning
D.L. · 2024-11-2478.7kg happy enough with a Indian and a some munch last night
D.L. · 2026-06-04Starting to see some good definition in the abs
Adam · 2026-06-28No worries at all mate, enjoy golf! Also, looking really good!!
Adam · 2026-07-01Your weight is looking great today! I could see us being sub 170 for Friday which would be awesome!
Adam · 2026-07-08Your weight is looking amazing, photos will be great this week I would say! 💪
In his words
From his testimonial form.
What made coaching easier than he expected?
"Having a direct connection with Adam via WhatsApp, Calculating point feature on the sheet was a great incentive to help me plan and win the week (win your money back challenge)"
What's different about your life now?
"I my routine was completely different I started going to the gym in the morning before work." … "I built a great relationship with my coach Adam is very understanding, but you have to give it your all no excuses."
Was the investment worth it?
"Yes it was worth it. It showed me how to track calories more consistently, Adam showed me all the tips and pointers on my exercise, even making his own videos to make sure I get hit my exercises properly."
What would you say to someone on the fence?
"Dont leave it too late, the longer you leave it the harder it’ll be. Just think about that cash back💸"
Who is this coaching NOT for?
"This coaching is suited anyone there should be no discrimination."
Anything else?
"The pain you feel today will be the strength you feel tomorrow."
